While nervously awaiting the results of this year's Presidential election, various Senate and House races plus the 15+ propositions I got the opportunity to vote for here in California, I'm exploring the New York Times election coverage. They consulted designer Todd Oldham to talk ballot design. There's a great video, too.
"Most of us don’t think about ballot design until we’re in the voting booth and asking ourselves which oval to fill in or which box to check so that our candidates actually get our support....The confusion is understandable. In American elections, ballots are rarely designed by professional designers. And not surprisingly, form follows dysfunction."
- Ballot Design with Todd Oldham, The New York Times